S30 Projects is a Seattle-based creative studio that operates as a borderless collective, specializing in the intersection of sport, culture, and commerce.
Moving beyond the traditional agency model, the studio functions as a high-agility partner for both industry leaders and emerging brands, translating ambitious concepts into measurable business momentum.
Website content in progress. Full portfolio available upon request.
Website content in progress. Full portfolio available upon request.
Selected Clients
A24 Music
Amazon Music
Arcteryx
Atlantic Records
BET
Budweiser
Cactus Jack
Carhartt WIP
Capitol Records
Cease and Desist
Craft Sportswear
Demon Footwear
Freebandz Records
Houdini Sportswear
Indify
Interscope Records
It’s Nice That
Merxcury
New Balance
Nike
Seattle Mariners
Six Degrees
Sony Music
Spider Worldwide
Spotify
T:ME
YouTube Music
YSL Records
A24 Music
Amazon Music
Arcteryx
Atlantic Records
BET
Budweiser
Cactus Jack
Carhartt WIP
Capitol Records
Cease and Desist
Craft Sportswear
Demon Footwear
Freebandz Records
Houdini Sportswear
Indify
Interscope Records
It’s Nice That
Merxcury
New Balance
Nike
Seattle Mariners
Six Degrees
Sony Music
Spider Worldwide
Spotify
T:ME
YouTube Music
YSL Records
Contact
S30 Projects
3665 Stone Way N
Seattle, WA 98103
Commisions & General Inquiry
info@s30projects.com
Jobs
careers@s30projects.com
Newsletter
Sign up to recieve the latest updates and
available opportunities from the studio.
Subscribe
S30 Projects
3665 Stone Way N
Seattle, WA 98103
Commisions & General Inquiry
info@s30projects.com
Jobs
careers@s30projects.com
Newsletter
Sign up to recieve the latest updates and
available opportunities from the studio.
Subscribe
Capabilities
Creative Direction
Art Direction
Digital Design
Graphic Design
Strategy
Software Development
Visual Identity
Internship Opportunities
The studio offers internship opportunties for University credit. Please contact us for more information.
Creative Direction
Art Direction
Digital Design
Graphic Design
Strategy
Software Development
Visual Identity
Internship Opportunities
The studio offers internship opportunties for University credit. Please contact us for more information.
Houdini Sportswear x Demon - Silvestre Collaboration
We helped achitect a high-performance partnership between Swedish pioneer Houdini and Italian footwear avant-gardists Demon. My role was to define the strategic bridge between these two distinct brand identities, conceptualizing a "third space" that merged minimalist alpine functionality with aggressive, heritage-driven craftsmanship. I directed the overarching aesthetic narrative, moving beyond traditional outdoor tropes toward a sophisticated, "raw elegance" and curated the multi-disciplinary creative team necessary to execute the campaign’s stealth-performance visual language. From orchestrating the talent selection to overseeing the launch strategy within Tier-1 global retailers, I ensured every touchpoint reinforced the product's status as a pinnacle design object for the modern explorer.
We helped achitect a high-performance partnership between Swedish pioneer Houdini and Italian footwear avant-gardists Demon. My role was to define the strategic bridge between these two distinct brand identities, conceptualizing a "third space" that merged minimalist alpine functionality with aggressive, heritage-driven craftsmanship. I directed the overarching aesthetic narrative, moving beyond traditional outdoor tropes toward a sophisticated, "raw elegance" and curated the multi-disciplinary creative team necessary to execute the campaign’s stealth-performance visual language. From orchestrating the talent selection to overseeing the launch strategy within Tier-1 global retailers, I ensured every touchpoint reinforced the product's status as a pinnacle design object for the modern explorer.
EU, Sweden
2026
Spider Worldwide - SP5DER Adidas Original
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
USA, New York City
2026
Craft Sportswear- SS26 Campaign
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
EU, Sweden
2026
Craft Sportswear- Lucia Kype Pro Collaboration / 2025 NYC Marathon Pop Up Shop
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
USA, New York City
2025
Craft Sportswear - TGE 198g Kype Pro Collaboration
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
EU, Sweden
2025
Interscope Records - Untiljapan “Trompe l’oeil”
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
USA, Atlanta
2025
Untiljapan - Trompe l’oeil
Die Like This (Music Video)
Craft Sportswear- Houdini Sportswear Kype Pro Collaboration
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Stockholm, Sweden
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025
Craft Sportswear - Women’s Ultra Trail Pro Running Shoe
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
202
Piper Ellis - Polaroid Collaboration
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
We designed the visual identity and campaign rollout for the Craft Sportswear x Lucia Pizza collaboration. The project Includes image direction, logo refinement, printed materials, and brand materials, creating a cohesive system that reflects the brands editorial and contemporary character.
Seattle, USA
2025